Higher purpose. Not lower revenue.
Hopeless Marketing is a strategy-first agency for purpose-driven companies.
Your purpose is a guiding light.
So why do you feel invisible?
Because you’re marketing with borrowed tactics.
When you stop following and build a strategy rooted in what makes you different, more than marketing changes: Leadership aligns. Next steps get clear.
And you begin to be the change you long to see.
3 signs your strategy is off:
Weak
SALES.
How easily do buyers see your value?
Ineffective
MARKETING.
Are you investing - or just burning money?
Divided
TEAM.
One message — or one mess?
Win your market so you can change your industry.
Align your team.
Get companywide agreement on your purpose and how you’ll achieve it.
When leadership agrees on strategy, sales and marketing agree on message. You unlock the talent in your team.
1
Activate your plan.
Build assets and tactics that suit your strategy. Build systems and habits that ensure you practice what you preach.
When message and experience match, buyers get it. Trust compounds. You unlock growth.
2
Impact your industry.
Growth isn’t your purpose — just the fuel.
When revenue, rises impact spreads. You unlock opportunities to show your industry a better way.
3
You can’t get there from unclear.
“Benjie approached my business from a strategy-first standpoint.
At the end of our work, I have validation around my direction. I know where I need to head next. And I know how to implement.
Expert-level.”
Daneil Pope,
Be Known, LLC
“I’ve never met anyone as talented at understanding the values behind an organization – and then communicating them in inspiring, relatable ways. I’ve worked with a lot of consultants;
I consider Benjie the best in the business.”
Rick Guzman,
The Neighbor Project
“Turning our products into tiers and giving me the tear sheets and the sales nurturing platform, at the very least, saves me 80% of my time and triples my effectiveness.”
Mark Manuel,
Industrial Marketing
Now seeking companies seeking justice.
If you’re in business to make the word more just, but sagging sales, weak marketing or a scattered team are holding back your impact — Hopeless Marekting can help.
I’ve worked in marketing strategy for 20 years and reinvented hundreds of companies. My best fits are companies under 200 employees or $20M in revenue.
Set up a call. We’ll know if we’re a match in 15 minutes.
Let’s talk.
Connect for 15 minutes.
See if we’re a fit.
It’s Just Business.
If you’re trying to make the world right while you make your money, then just business is what you aspire to.
But can a company do the right thing and win in its industry?